TweetWhile spending any time in this space, you’ve probably stumbled upon a variety of operational and technological themes. In building and maintaining a sales/marketing ecosystem, there are many moving parts to consider. Here are a few common areas of focus we face: Effectiveness - In operations, we are heads down on the long to-do list. On [...]
Tweet I had the opportunity to attend the Marketo Revenue Rockstar (#RocktheRev) event at the W Hotel (you know the one where the elevators make you disco) in downtown Atlanta. This was my first encounter with Marketo live… Here’s what I had hoped to get out of the session: 1) Connections with Users/Prospects/Staff2) Sales [...]
TweetAs many of you have come to learn, Steve Jobs has passed today at 56. He was not only a true innovator (317 patents as of April ’11), but an inspiration. The world is undoubtedly a smaller place due to computing and the Internet, but it was Steve Jobs who helped accelerate the empowerment of [...]
Lead Scoring! Social Login! Marketing/Sales Alignment! Multi-Channel Marketing! Big Data! BINGO You’ve probably been in this situation or similar to it: “Team, I just read an article about social marketing. We need to get on Twitter,” said the manager. “Okay, what are we going to post?,” the marketer responds. “Anything and everything that is news worthy [...]
If you enjoyed the post, make sure you subscribe to the RSS feed.
© 2012
Powered by WordPress. Design by 